Key takeaways

WiLD Webinar: “The Impact of Masculine Norms at Work – and How Engaging Men Can Change Them”

What if the very norms driving performance are also holding inclusion back? Join us for a thought-provoking conversation on workplace culture, gender dynamics,
and shared change.

💬 About the webinar
In male-dominated, high-performance environments such as the life sciences, inclusion efforts often end up resting on women’s shoulders.
But what if the real barrier lies deeper – in the unspoken norms that shape how work is done every day?
In this webinar, Dr. Sarah DiMuccio explores how workplace cultures rooted in masculine norms are often taken for granted as “just how work is,”
even though they can actively stand in the way of inclusion.

👉🏻 Sign up here – and you will automatically receive a link to access the webinar.

🍀You will get a short introduction to:
• How norms linked to competition, stoicism, and dominance shape everyday workplace behaviour
• Why these norms can disadvantage both women and men alike
• The collective cost for organizational learning, collaboration, and innovation
• Why recognizing shared harm is a crucial step toward engaging men as partners, not bystanders
• How workplaces can move toward cultures that truly work better for everyone

👱🏻‍♀️Meet the Speaker
Dr. Sarah DiMuccio is a social psychologist and Senior Faculty in Inclusive Leadership & Culture at Above & Beyond Group, part of AVT Business School.
With deep expertise in gender dynamics, leadership, and inclusive organizational change, she brings a research-driven and practical lens to one of the most
overlooked drivers of workplace culture — and how engaging men can be a powerful catalyst for lasting transformation.